🎙️ Talk Cow, Not Bull #11 | Farming, Freedom, Tech & the Future of Farming

The first Talk Cow, Not Bull episode of 2026 brings us back to familiar ground — and familiar faces.


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Following our most-watched episode to date, Noel returns to Colin’s dinner table. But this time, after the farm walk, they sit down for a deeper conversation about farming today — and where it’s heading.

Colin has spent over 30 years in agriculture, and his perspective is shaped by real experience, not theory. From favourite tractors and cows to genetics, technology and regulation, this episode captures the reality of modern farming.

A major theme of the conversation is change. Colin reflects on how farming once offered freedom — fewer forms, fewer inspections, and more autonomy. Today, regulation, paperwork and policy decisions weigh heavily, with derogation changes threatening stocking rates and profitability.

Yet despite the challenges, Colin remains optimistic about the role of technology. Milk recording, auto-drafting, collars, genetics, sexed semen and DNA testing have all transformed efficiency and decision-making. Looking ahead, AI, camera-based monitoring and robotics could further reduce labour pressure and improve animal welfare.

Labour shortages are another key issue. Where farms once relied on long hours and multiple hands, today efficiency and smart systems are essential. Technology isn’t about replacing people — it’s about making farming sustainable for those who remain.

The conversation also turns to quality of life. Colin believes modern systems can allow farmers to work more reasonable hours, maintain balance, and still run profitable operations — something previous generations never had.

Finally, they discuss the next generation. There’s no pressure — just stewardship. Improving land, protecting biodiversity and handing farms on in better shape than they were received.

This episode is honest, practical and grounded — a real look at farming from someone living it every day.

👉 Watch Talk Cow, Not Bull #11 now on YouTube.

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🎙️ Episode #7 | Talk Cow, Not Bull | Seamus on Durapak’s Journey & Cow Comfort Evolution
From UCD student to Technical Manager (and former owner) at Durapak Agri, Seamus charts three decades of innovation—how slatted rubber went from niche to necessity, why Durapak’s three-strip/two-wedge system holds up better in the real world, and what independent trials and international projects.